Register your trademarks worldwide

You risk costly rebranding, legal disputes, and even losing the rights to use the brand identity, such as your name, if someone else registers your brand first.

Costs vary by region and classes, but Abrande offers fixed, transparent pricing so you always know upfront.

Typically from 4 to 12 months, depending on the office and potential objections. In some countries, the application process even takes several years.

National covers one country, EU trademarks cover all EU states, and international filings (via WIPO) allow you to extend protection to multiple countries from one application.

Ideally before launch or fundraising. Securing your brand early avoids conflicts and reassures investors.

The name usually carries more value and should be prioritized; however, this depends on what products and services you offer. As the name typically remains the same over time, it should be prioritized on that ground too. Logos can follow if they’re central to your identity and are particularly important for consumer-facing products.

No — only where you plan to operate, sell, produce, or face risk. A focused strategy saves costs.

Classes categorize goods and services. For instance, downloadable software falls within class 9 and SaaS services in class 42. Choose the classes covering your core business now and foreseeable expansions.

Use a combination of EU, national, and international filings. Abrande helps scaleups and enterprises build efficient global filing strategies.

Strong trademarks increase company valuation. Investors and acquirers view a protected brand as a safer, more valuable asset.

A trademark portfolio is the collection of all your registered marks. Effective management means monitoring, proactive enforcement, and strategic expansion.

Defensive filings protect against competitors in adjacent markets, while strategic filings cover your core operations and growth areas. Please note that you should only file for trademarks in jurisdictions where you intend to use the trademark, as it otherwise risks getting invalid.

Include both upfront filing costs and ongoing monitoring to enable a proactive enforcement strategy. Abrande offers fixed pricing for full predictability.

File trademarks in markets you either sell and produce in, or intend to do so within a few years’ time. Timing and jurisdiction matter.

Trademark watching detects new applications that might conflict with yours. Without it, you could miss applications filed by someone else, thereby limiting the scope of your exclusive rights.

Traditional services (and even modern alternatives) dump raw results. Abrande combines AI scanning with expert review, delivering only relevant, actionable insights.

You can choose, but global monitoring is recommended if you’re scaling internationally.

Ideally ongoing. Abrande’s trademark watching service runs continuously, identifying conflicting filings early and enabling you to take proactive action.

File an opposition immediately to avoid a more costly cancellation process. Abrande advises and acts quickly to protect your rights.

In most countries, each trademark must be renewed every 10 years. Abrande manages renewals so you never miss a deadline.

You may lose your rights permanently. Late fees or grace periods exist, but missing them can be costly.

Yes, we manage your renewal schedule proactively and keep costs predictable.

Use centralized management. Abrande acts as your one-stop shop, covering filings, strategy, monitoring, enforcement, and renewals.