Scaling multiplies brand touchpoints—and risk. This practical guide shows scaleups how to choose strong marks, decide between word vs. logo filings, scope protection with Nice classes, plan international filings (USPTO, EUIPO, and via WIPO’s Madrid System), align trademarks with domains, and set up monitoring to avoid costly refusals and rebrands.

Featured

Simon Fouladi

16/09/2025

Grow Quickly, Sleep Soundly: The Practical Guide for International IP and Brand Protection

Expanding abroad can supercharge growth—and brand risk. This plain‑English guide shows scaleups how to choose the right filing routes (EUIPO, USPTO, WIPO/Madrid), scope trademarks for the next 3–5 years, avoid first‑to‑file pitfalls, align IP with fundraising, and run a tight expansion plan—backed by official sources.

Featured

Simon Fouladi

16/09/2025

From Idea to Ironclad: How AI Supercharges Trademark Protection

AI is reshaping how fast-growing companies clear, file, and defend trademarks—from instant pre-screenings to smarter dispute playbooks. Learn how to use official EUIPO and USPTO tools, where AI adds real value, and how to blend automation with expert judgment for faster, stronger, and more cost‑effective brand protection.

Featured

Simon Fouladi

16/09/2025

Brand Moat Mode: The Scaleup Playbook to Outsmart Copycats

Scaling multiplies both visibility and risk. This practical guide shows fast‑growing companies how to bulletproof their brands—trademarking early and correctly, locking domains and social handles, planning global filings, and monitoring for look‑alikes—using clear steps and official EUIPO, USPTO, WIPO, and ICANN resources you can act on today.

Featured

Simon Fouladi

16/09/2025